I urge fellow MKR holders to vote no on the AmaZix proposals, which no longer require an executive.
At the unsolicited request of members of the community – and to be even-handed given the due diligence I performed with the first MarComms proposals – I went through a moderately intensive process of due diligence on AmaZix.
While I could talk about how their historical core competencies appear to be mostly in the realm of moderating Telegram and Discord channels rather than branding or marketing, opine that they never clearly seemed up to speed on exactly what Maker does, or point out some fairly adversarial exchanges with community members, I will mostly focus on the responses I received from their current customers.
I reached out to as many current customers as I could. Several graced me with replies by either email, Telegram, LinkedIn, or Zoom call. I will note in advance, I was never able to get a real reply from Bancor, who appears to be AmaZix’s largest client in crypto, and has been with them for a while. Bancor I can only assume would at least provide neutral or positive feedback about AmaZix, given the length of their relationship, but we can only speculate.
While I did get one response from a project that was very positive, my main finding was that multiple current clients told me they plan to end their relationship with AmaZix.
More current clients said they were already planning to discontinue using AmaZix’s services than provided positive or neutral replies.
Generally, there was nothing exciting in the reasons given. No malfeasance or terrible personalities. It was an overall lack of performance. These are quotes from multiple current customers. One of them is even on the provided “List of Notable and Successful Engagements” in the AmaZix presentation:
“Not delivering value honestly.”
“Not that great.”
“They didn’t have a real strategy, just good presentations.”
“Honestly we didn’t like AmaZix too much. Our community didn’t like them, too”
“We have worked with another team before AmaZix for community management and marketing services and they were definitely 100x better than AmaZix.”
“[We] will not move forward after this month.”
Perhaps AmaZix can do something for MakerDAO that it has not for its current clients. But given that some of the very same names that are listed as examples in their own list of clients are this unhappy with them, I think there is no reason for MKR holders to vote anything other than NO.
Thank you to AmaZix, who spent quite a bit of time engaging with us. Please don’t let this dissuade you from coming back with narrower or different proposals – particularly if you can bring a number of customer references that would be willing to speak with us.